I want to show everyone that together we can change these rules. ⠀ Is it okay to live in the modern world and not be able to defend against big business? Is it cool when even public condemnation of an act does not affect the situation in any way? In other words, the job of any of us can simply be taken away because these people simply have a lot more fame and money? ⠀ My goal is to achieve justice. ⠀ For several days now, my people and I have been trying to call and to answer, but they chose the path of ignore, as if I was not even worthy of their attention. Indian released a commercial AD, where the eye catching main frame was my idea copied almost 1 by 1. Not so long ago this idea was taken away from me. Everyone liked this multi-layered story so much that people made me very famous overnight.
How did H&M steal my project idea? ⠀ Have you ever had a favorite photo? This spring, I showed everyone how deep a pandemic can be for each of us. Karman Verdi and Diet Sabya have both pointed out the similarities, down to even the flower arrangement and candles, pointing out how it wasn’t just coincidence, but blatantly copying of the advertisement. In the frame where Tamannaah is on a virtual date with Vikrant, and Vikrant’s image is projected onto the wall, just like in the artwork by Karman Verdi. However, part of the ad appears to have been blatantly copied from Russian artist, Karman Verdi’s work. The ad has Sobhita and Arjun dancing around in one apartment, Radhika and Karan flirting from their separate balconies, and a very cute frame with Tamannaah and Vikrant having a virtual date.
The ad gives the viewers a little sneak peek into what this year’s celebrations will look like owing to the coronavirus pandemic.
This time, a Myntra x H&M collaboration advertisement, featuring prominent actors from the Hindi industry, including Vikrant Massey, Shobita Dhulipala, Arjun Mathur, Tamannaah Bhatia, Radhika Madan and Karan Tacker among others in the advertisement. Big fast-fashion mogul H&M and Indian online retailer Myntra have become part of a controversy involving plagiarism for stealing content for an advertisement.Īs the festive season nears in India, all big fashion brands go all-out to market their sales, with specific Diwali targeted ad.
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